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You can't buy loyalty; it's earned, "enduring and ... emotional."
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From The Wise Marketer
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Three clear examples of branded (native) content. The DSW piece is hilarious.
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From MediaPosBlogs - Content Marketing Insider
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13% of US consumers plan to buy a tablet in next 90 days; almost 3/4 of them will buy an Apple.
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From Computerworld via Shop.Org SmartBrief
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61% of consumers have already used a mobile device to make a purchase with more using a phone than a tablet. Email newsletter is most preferred way to receive retailer communications.
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From MediaPosBlogs - Mobile Shop Talk
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"Native content" blurring the lines between advertising and editorial - and attracting regulatory scrutiny.
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From mCommerce Daily
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Social does have quantifiable ROI.
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From MediaPosBlogs - Marketing Daily
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Sears, Wal-Mart and Office Depot amongst stores using their network to compete against Amazon.
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From Wall Street Journal
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NRF identifies Curation, Authentic Engagement and Bundled Experiences as recurring themes in NY's MPD and Chelsea districts. Self-guided store tours available for Retails BIG Show attendees.
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From NRF Retail's BIG Blog
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The number of people buying on mobile overall is dropping (study), but not high spend ($151+), which increased.
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From MediaPosBlogs - Mobile Shop Talk
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Not only are digital natives more likely to purchase online they are 1.5 time more likely to "wander".
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From MediaPost News - Marketing Daily
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More people shopping, spending less; Americans still unsure about economy; Millennials were the highest average spending group; Digital, digital, digital; Cyber Monday grows.
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From NRF Retail's BIG Blog
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National US retailers generally do not consider small businesses to be major competitors -- but they should. A Deluxe survey revealed that 95% of US consumers believe it is important to support local, small businesses this holiday season.
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From MediaPostBlog Marketing Daily
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